Nutrients to help your dog's body work better

Take charge of your dog's health with concentrated natural ingredients that work with your dog's body.

Because food alone doesn't cut it

Not for the dog parents like you that want to give their dog the best life. Food alone is missing the functional nutrition that can make the difference.

If you take supplements yourself, you know how much better they can make you feel. Now you can do the same for your dog.

Look Good, Feel Good Pack

This pack covers your dog's functional nutrition needs by adding the superfoods, nutrients, and support that dog food leaves out.

Everyday vitality & energy
Immunity boosting superfoods & minerals
Gut building probiotics & enzymes
Powerful joint & muscle support
Skin & coat health

Spoil with better health, not empty calories

To level up your dog's nutrition

Multivitamin Sauce

Doggie Greens

Joint & Recovery

The personalized nutrition your dog deserves

Heat-free chews

True soft chews you can give as a treat or easily crumble over meals. Made without heat to maximize nutritional value.

Vitamin sauces

Give meals a blast of flavor and a boost of nutrition with this easy daily routine. Based in bone broth for added benefits.

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Dogs are family

Your dog's health deserves the same standard as your own


Science shows natural nutrients make a difference without artificial additives

Functional ingredients

Ingredients that'll make a difference, not just ones that sound good


All treats should be a highlight of your dog's day


How they're made is just as important as what goes inside

Tail-wagging guarantee

Try WOOOF risk-free. If you or your dog doesn’t absolutely love it, let our Customer Care team know within 30 days and get a full refund or replacement.

The pet industry is stuck in the past

Get proactive about your dog's health

The pet industry focuses on reacting to problems, not preventing them. A quality food should be bare minimum. A PhD Animal Nutritionist oversees our formulas. But how they're made is just as important.

WOOOF Functional Treats

Modern, science-backed formulas

Use the latest studies & software

Cool-pressed chews

Keeps all the benefits

Premium natural ingredients

Picked because it works

Made without gumming agents

Give as treat or crumble over meals

Made to be a treat

For meals or treat-time

Average Dog Supplements

Outdated, copycat formulas

Ingredients sound better than they work

Made with heat

Easier, cheaper, less effective

Cheaper or synthetic ingredients

Doesn't absorb as well & less effective

Gumming or artificial binders

Needed because of heat process

Made to be a supplement

A hassle to get your dog to take

Inspired by the Rocky Mountains

From a Colorado company

Inspired by the dog parents we see every day in our mountain backyard. The people that are committed to living a healthy lifestyle with their pets. Both outside and at home. The ones who refuse to compromise on quality and are always looking for better ways to invest in a fuller, happier life.

We took their adventurous spirit to re-think what functional nutrition can do to make your dog's days more enjoyable. Now you have an easy way to spoil your dog without the guilt.

What dog parents are saying